In this part we focus on the third topic on how to grow your business and increase your sales. So far we have gone over how to increase the lifetime value of each customer by increasing the number of purchases (part 1) and then we discussed increasing the value of each sale (part 2) Part [...]

Over the next few days I will be posting a fundamentals of small business marketing course that explores all the “must know” aspects of direct marketing that you can implement right now to grow your business. The sad thing is that most small business owners simply don’t understand most of these strategies and many even [...]