Mad Marketing Blog

Part 2d : Bulk Discounts

We won’t spend to much time on this as most of you already know what a bulk discount is. The basic idea is to offer additional discount to customers who purchase items in bulk. And by bulk, it can mean anything from 2 upwards. This is usually used with business to business sales or products that should usually [...]

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Part 1a: Back End Sales Funnel

Ok, so I hope you read the introduction here on the concept of making additional sales to existing customers and why you should focus on doing so. Right now, im going to start of with a quick example of a back end sales funnel: As a personal fitness trainer, your core business may be a once-a-week fitness [...]

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